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Donor relations
is the key to fundraising success.

The Donor Relations Group (DRG), led by industry trailblazer Lynne Wester, is here to help you cultivate extraordinary relationships with your donors. It's time to unlock your organization's full potential by focusing on the donor experience.

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Let’s shake up fundraising together.

"We've always done it that way," no longer sets the standard. Every generous person deserves to be celebrated, no matter the size of their gift.

 

It's time to embrace new methods and perspectives around fundraising. Together, we can reimagine the donor experience and inspire future giving.

Discover the Keys to Donor Relations Success.

Each year, we host monthly webinars tackling the biggest challenges, best practices, and latest trends in donor relations. 

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Join us throughout 2025 for 24 brand new webinars that will transform how you acknowledge, steward, recognize, and engage donors to build stronger, lasting relationships.

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Experience professional development—reimagined.

Say goodbye to ordinary conferences! Join us for a one-of-a-kind conference experience that will transform your donor relations program and help you celebrate generosity in fresh, unforgettable ways. 

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Registration is now open for our Four Pillars Conferences in Chicago, London, Denver, New York, or online!

We'll help you provide an extraordinary donor experience.

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Gather new ideas

Explore our free resources to enhance your current donor relations program and discover innovative practices that work.

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Learn from DRG

Want to learn DRG's industry-leading donor relations methods? Join us for in-person conferences, online webinars, and leadership training to help you level up.

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Hire our team

Does your organization need to bring in the experts? Our experience is deep, our team is talented, and our client services are customizable to meet your unique needs.

Meet the
Donor Relations Group:

Lynne Wester and the DRG team don't shy away from complex situations, bold ideas, and innovative solutions.

We’re trained to guide big change inclusively, by inviting every member of your team to harness their unique strengths and grow as leaders.

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As featured in:

Upcoming DRG Events
Click here for details about our 2024 Webinar Series.

  • Innovative Approaches to Donor Acknowledgments and Reporting: Adapting to Modern Demographics and Expectations
    Innovative Approaches to Donor Acknowledgments and Reporting: Adapting to Modern Demographics and Expectations
    Innovative Approaches to Donor Acknowledgments and Reporting: Adapting to Modern Demographics and Expectations
    Tue, Jan 14
    Webinar
    Jan 14, 2025, 1:00 PM – 2:00 PM EST
    Webinar
    Jan 14, 2025, 1:00 PM – 2:00 PM EST
    Webinar
    Discover innovative strategies for donor acknowledgments and reporting that align with changing demographics and evolving donor expectations to enhance your acknowledgment and stewardship programs.
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  • Building Trust Through Email
    Building Trust Through Email
    Building Trust Through Email
    Thu, Jan 16
    Webinar | $60
    Jan 16, 2025, 1:00 PM – 2:00 PM EST
    Webinar | $60
    Jan 16, 2025, 1:00 PM – 2:00 PM EST
    Webinar | $60
    This webinar will explore how to gain and sustain trust through email communication. You’ll learn strategies to foster transparency, show empathy, and maintain authenticity, ensuring your emails resonate and build lasting connections with your donors.
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  • Email Tactics That Drive Engagement and Results
    Email Tactics That Drive Engagement and Results
    Email Tactics That Drive Engagement and Results
    Thu, Jan 23
    Webinar | $60
    Jan 23, 2025, 1:00 PM – 2:00 PM EST
    Webinar | $60
    Jan 23, 2025, 1:00 PM – 2:00 PM EST
    Webinar | $60
    Learn the tactics that make your emails stand out and drive donor engagement. This session will equip you with practical strategies to enhance your email performance, including crafting effective subject lines, compelling calls to action, email design, and more.
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  • Evolving with Purpose: Donor Recognition & Engagement Strategies for Today’s Donor Expectations
    Evolving with Purpose: Donor Recognition & Engagement Strategies for Today’s Donor Expectations
    Evolving with Purpose: Donor Recognition & Engagement Strategies for Today’s Donor Expectations
    Tue, Jan 28
    Webinar
    Jan 28, 2025, 1:00 PM – 2:00 PM EST
    Webinar
    Jan 28, 2025, 1:00 PM – 2:00 PM EST
    Webinar
    Explore innovative donor recognition and engagement strategies that align with today’s evolving donor expectations, and ensure your program remains effective and ahead of the curve.
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  • Case Study: Cornell University’s Email Audit
    Case Study: Cornell University’s Email Audit
    Case Study: Cornell University’s Email Audit
    Thu, Jan 30
    Webinar | $60
    Jan 30, 2025, 1:00 PM – 2:00 PM EST
    Webinar | $60
    Jan 30, 2025, 1:00 PM – 2:00 PM EST
    Webinar | $60
    Get a behind-the-scenes look at an email audit conducted for Cornell University’s donor relations team. This case study will walk you through the process, outcomes, and lessons learned, providing practical insights that can be applied to your email campaigns.
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  • Live Feedback Lab: Elevate Your Emails With Expert Insights
    Live Feedback Lab: Elevate Your Emails With Expert Insights
    Live Feedback Lab: Elevate Your Emails With Expert Insights
    Thu, Feb 06
    Webinar | $60
    Feb 06, 2025, 1:00 PM – 2:00 PM EST
    Webinar | $60
    Feb 06, 2025, 1:00 PM – 2:00 PM EST
    Webinar | $60
    In the final session of this series, we’ll review emails submitted by participants and provide feedback. This interactive session will also recap key lessons from the series, helping you refine your approach and leave with actionable insights to apply immediately.
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  • Mapping Success: Behavior-Based Acknowledgment and Stewardship Strategies and Oft-Overlooked Populations
    Mapping Success: Behavior-Based Acknowledgment and Stewardship Strategies and Oft-Overlooked Populations
    Mapping Success: Behavior-Based Acknowledgment and Stewardship Strategies and Oft-Overlooked Populations
    Tue, Feb 11
    Webinar
    Feb 11, 2025, 1:00 PM – 2:00 PM EST
    Webinar
    Feb 11, 2025, 1:00 PM – 2:00 PM EST
    Webinar
    Learn how to identify essential donor behaviors, map donor journeys, and implement behavior-based acknowledgment and stewardship strategies that enhance the donor experience and effectively measure success in your efforts.
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  • Beyond the Gift Amount: Inclusive & Behavior-Based Donor Recognition & Engagement Strategies
    Beyond the Gift Amount: Inclusive & Behavior-Based Donor Recognition & Engagement Strategies
    Beyond the Gift Amount: Inclusive & Behavior-Based Donor Recognition & Engagement Strategies
    Tue, Feb 25
    Webinar
    Feb 25, 2025, 1:00 PM – 2:00 PM EST
    Webinar
    Feb 25, 2025, 1:00 PM – 2:00 PM EST
    Webinar
    Discover how to elevate donor experiences by shifting away from gift-based recognition and engagement strategies, and towards more inclusive, behavior-based strategies.
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  • Demonstrating Value: Communicating the Impact of Acknowledgments and Reporting Across Your Organization
    Demonstrating Value: Communicating the Impact of Acknowledgments and Reporting Across Your Organization
    Demonstrating Value: Communicating the Impact of Acknowledgments and Reporting Across Your Organization
    Tue, Mar 11
    Webinar
    Mar 11, 2025, 1:00 PM – 2:00 PM EDT
    Webinar
    Mar 11, 2025, 1:00 PM – 2:00 PM EDT
    Webinar
    Learn how to effectively communicate the value of your acknowledgment and reporting programs across your organization to enhance internal support and demonstrate impact.
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  • Showcasing Impact: Effectively Communicating the Value of Donor Recognition and Engagement to Internal Stakeholders
    Showcasing Impact: Effectively Communicating the Value of Donor Recognition and Engagement to Internal Stakeholders
    Showcasing Impact: Effectively Communicating the Value of Donor Recognition and Engagement to Internal Stakeholders
    Tue, Mar 18
    Webinar
    Mar 18, 2025, 1:00 PM – 2:00 PM EDT
    Webinar
    Mar 18, 2025, 1:00 PM – 2:00 PM EDT
    Webinar
    Learn how to effectively communicate the value of your recognition and engagement programs across your organization to enhance internal support and demonstrate impact.
    Share
  • Data-Driven Excellence: Optimizing Data to Elevate Donor Acknowledgments and Reports
    Data-Driven Excellence: Optimizing Data to Elevate Donor Acknowledgments and Reports
    Data-Driven Excellence: Optimizing Data to Elevate Donor Acknowledgments and Reports
    Tue, Apr 08
    Webinar
    Apr 08, 2025, 1:00 PM – 2:00 PM EDT
    Webinar
    Apr 08, 2025, 1:00 PM – 2:00 PM EDT
    Webinar
    Unlock the power of data to transform your donor acknowledgment and reporting programs. Learn to identify key metrics, collaborate with stakeholders, and apply data-driven decision-making for optimized results.
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  • Leveraging Data for Enhanced Donor Recognition and Engagement
    Leveraging Data for Enhanced Donor Recognition and Engagement
    Leveraging Data for Enhanced Donor Recognition and Engagement
    Tue, Apr 22
    Webinar
    Apr 22, 2025, 1:00 PM – 2:00 PM EDT
    Webinar
    Apr 22, 2025, 1:00 PM – 2:00 PM EDT
    Webinar
    Harness your data to elevate donor recognition and engagement. Learn to identify key metrics, collaborate with stakeholders, and apply data-driven insights to optimize strategies to elevate your donor recognition and engagement programs.
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  • Inspire Through Stories: Elevating Donor Recognition and Engagement with Compelling Narratives
    Inspire Through Stories: Elevating Donor Recognition and Engagement with Compelling Narratives
    Inspire Through Stories: Elevating Donor Recognition and Engagement with Compelling Narratives
    Tue, May 13
    Webinar
    May 13, 2025, 1:00 PM – 2:00 PM EDT
    Webinar
    May 13, 2025, 1:00 PM – 2:00 PM EDT
    Webinar
    Enhance your donor recognition and engagement efforts through the power of storytelling. Learn to identify key storytelling opportunities and effectively connect with donors by integrating impactful storytelling techniques into your communications.
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  • The Art and Science of Storytelling for Acknowledgments & Stewardship Communications
    The Art and Science of Storytelling for Acknowledgments & Stewardship Communications
    The Art and Science of Storytelling for Acknowledgments & Stewardship Communications
    Tue, May 27
    Webinar
    May 27, 2025, 1:00 PM – 2:00 PM EDT
    Webinar
    May 27, 2025, 1:00 PM – 2:00 PM EDT
    Webinar
    Elevate your storytelling skills to effectively convey gratitude and demonstrate impact. Discover how to identify opportunities, incorporate compelling narratives, and effectively engage donors through powerful storytelling techniques.
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  • Survey Says: Harnessing Feedback to Enhance Acknowledgment and Stewardship
    Survey Says: Harnessing Feedback to Enhance Acknowledgment and Stewardship
    Survey Says: Harnessing Feedback to Enhance Acknowledgment and Stewardship
    Tue, Jun 10
    Webinar
    Jun 10, 2025, 1:00 PM – 2:00 PM EDT
    Webinar
    Jun 10, 2025, 1:00 PM – 2:00 PM EDT
    Webinar
    Leverage donor feedback to enhance your acknowledgment and stewardship efforts. Learn to identify feedback opportunities, design effective tools, and apply insights to improve your strategies.
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  • Unlocking Donor Insights: Leveraging Feedback to Elevate Recognition and Engagement
    Unlocking Donor Insights: Leveraging Feedback to Elevate Recognition and Engagement
    Unlocking Donor Insights: Leveraging Feedback to Elevate Recognition and Engagement
    Tue, Jun 17
    Webinar
    Jun 17, 2025, 1:00 PM – 2:00 PM EDT
    Webinar
    Jun 17, 2025, 1:00 PM – 2:00 PM EDT
    Webinar
    Harness donor feedback to elevate your donor recognition and engagement strategies. Learn to identify key opportunities, design effective feedback mechanisms, and apply insights to enhance your efforts.
    Share
  • Navigating Transitions: Adapting Donor Acknowledgments and Stewardship in Times of Organizational Change
    Navigating Transitions: Adapting Donor Acknowledgments and Stewardship in Times of Organizational Change
    Navigating Transitions: Adapting Donor Acknowledgments and Stewardship in Times of Organizational Change
    Tue, Jul 08
    Webinar
    Jul 08, 2025, 1:00 PM – 2:00 PM EDT
    Webinar
    Jul 08, 2025, 1:00 PM – 2:00 PM EDT
    Webinar
    Learn to adapt donor acknowledgment and stewardship strategies during organizational change. We'll discuss how to assess shifts, understand their impact on donors and your team, and implement responsive adjustments to maintain alignment with new priorities.
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  • Leading Through Change: Evolving Donor Recognition and Engagement Strategies During Organizational Shifts
    Leading Through Change: Evolving Donor Recognition and Engagement Strategies During Organizational Shifts
    Leading Through Change: Evolving Donor Recognition and Engagement Strategies During Organizational Shifts
    Tue, Jul 22
    Webinar
    Jul 22, 2025, 1:00 PM – 2:00 PM EDT
    Webinar
    Jul 22, 2025, 1:00 PM – 2:00 PM EDT
    Webinar
    Learn to adapt donor recognition and engagement strategies in response to organizational change. We'll teach you how to evaluate shifts, analyze their impact on donors and your team, and implement strategic adjustments to stay aligned with evolving priorities.
    Share

Thoughts from
The Group

Here’s what’s swirling around in our heads right now! Explore the DRG blog for fresh ideas on all things donor experience, donor relations, nonprofit leadership, team building, and change management.

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